Search Engine Optimization (SEO) helps your website show up when people look for your services on Google. Let’s break down the basics of what works today – using only Google’s official guidelines.
The 3 Most Important Parts of SEO Today:
1. Write for People, Not Search Engines
Think about how you talk to customers in your store. That’s how your website should sound.
What Google Actually Wants:
- Clear, helpful information
- Natural writing that makes sense
- Content that answers customer questions
2. Technical Basics Matter
Your website needs to work well for everyone who visits it.
Google’s Technical Checklist:
- Your site works on phones and computers
- Pages load quickly
- The site is secure (has HTTPS)
3. Quality Over Quantity with Links
When other websites link to yours, Google sees it as a vote of confidence – but only if those links make sense.
What Makes a Good Link:
- Comes from related businesses or directories
- Links appear naturally in content
- Connects to relevant information
Need Help Understanding Your Website’s SEO?
Here in Freeport, we help businesses understand their SEO and improve their online presence. We can:
- Check your current website setup
- Find areas that need improvement
- Help make your site more visible on Google
Want to Learn More?
Contact Communication & Design in Freeport:
📞 Call: 815-281-5152
🔍 Schedule a consultation: Book Now
📍 Located in Freeport, Illinois
