Quick question: Do you know exactly how many potential customers visited your website last month? How about how many of them actually picked up the phone and called you? If you’re like most business owners I talk to, you probably don’t. And that’s...
Here’s the truth about email marketing metrics… Most “experts” overcomplicate this stuff. They’ll drown you in data points that sound impressive but don’t actually help you make more money. I know because I’ve been in the...
